“The past is a foreign country; they do things differently there” – L.P. Hartley
A year ago today, I returned from a London city break and published my first post. I’d spent a year living in the UK capital, so for me it marked a refresh of the best bits of city-living, including art galleries, theatre performances and catching up with old friends.
Days after my return I was left encumbered, battling a mystery illness. Those following weeks I pressed on the best I could, putting it down as another one of those viruses which circulate in densely populated environments. A year later I’m no closer knowing what struck me down; we all have our theories.
Back then, my friends and I had whimsically noted the high-adoption of face coverings being worn by the predominantly Asian tourist base. We mused on the foreign illness that was gripping other continents, but to comprehend the possibility that our own country could already be rife with disease was a step too far. We were better than that, we were British. Instead, we continued to pack ourselves into dense sweats to watch live music, feasted in noisy restaurants and embraced fondly.
If only we’d known.
So, with perhaps a naively romanticised view of what were truly the last days of normality (late January 2020), here are all four parts of London Recalling.
Merry Christmas and a happy New Year to everyone who reads MHAM. regardless of faith, 2020 has been a rough year for absolutely everyone, I wish you all a peaceful time with family and chocolate and Nicolas Cage.
(Things may be terrible, but now they’re terribly wonderful.)
Oh, here’s also a highly relatable photo I took of a shop window from three years back (I’m going to guess it was Ted Baker).
So go on, stuff your face with lobster too. You’re welcome again, have it on me (the enjoyment of the photo that is, I’m not a free-for-all lobster bar or anything).
I’ll be back with new content in the new year. In the meantime, there’s always my Contents of wonderful blog posts with plenty of material dating right back to 2014! (Alright, no need to roll your eyes.)
**
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Every morning I roll out of bed and stumble the 1.5 strides to the bathroom. I look in the mirror and study the damage; one new spot since yesterday, five new eyebrow hairs, a shade darker under the eyes. I toy with the idea of doing something to remedy this, but then sigh and do little more than splash water from the sink lined in dirt and limescale. If it’s a ‘treat day’ I might apply a thin layer of face cream but today, like most others, is nondescript so tepid water will suffice. Pasty skin ready, I grab one of my face coverings from the coat hanger, rubber gloves from the box and go out into the big, dangerous world to stand in a queue. “Just another day in paradise” plays solemnly through my headphones, a Phil Collins track which I long to change, but my unisex latex gloves are two sizes too big and even if I could, touching the screen would only defeat the point of preventing the spread of germs. I leave him be.
Here I am, starting another 24 hours in a string of days that end in the letter Y. Dull, predictable and dragging, welcome to the human face of lockdown.
If you haven’t already got the gist from recent posts, in March (2020) I made the choice to move fully back in with my family, days before the UK went into COVID-19 lockdown.
I own a house, a car and a job in the same location, but with the job reduced to working from home and my ability to travel limited to as far as the curb-side wheelie bin, it seemed more logical to return northwards.
At 27, the novelty of spending an extended period of time with my family felt like a throwback to the days when home was a refuge from exhausting summer jobs or algebra homework. But now the family home represents my safety and my imprisonment. I am denied my freedom and, some days, forgetting what it feels like to be a fully accountable adult at all. I’m turning into a woman-child.
Three weeks I thought this would last, three. But now we’re speedily heading towards twelve and to be quite honest, I fully expect it to last longer than that. I normally work out of an office populated by a large number of employees. I can only imagine what social distancing will look like if I am, ever, mandated to five days a week in that environment.
Practical but impractical: the DIY masks that itch and pull
Can you imagine the first day of everyone being back? A three hour queue to get your pass reactivated, followed by at least two trying to fix some technical fault with laptops (always tends to be that way). Everyone will take an extended lunchbreak (by which point the only option will be a cheese sandwich) and then there’s just enough time to go around hugging as many people as possible before it’s home time. Michelle is given an out of date bottle of wine from the store cupboard for something she won twelve months ago and then it’s off to the car park for gridlock congestion.
That reminds me, I think I left behind a large stash of snack bars in my locker before I left town. Damn.
I’ve gotten slightly off topic, but then again, I always do. Can you really blame me, when one of the few excuses I get to spend time away from my family is to find one of the few quiet spots in the house and type on this blog? Mumma B is forever demanding new blog post, Papa B is forever blissfully unaware of them (but then sending a text to dad has a likelihood of receival on a same level of attaching a letter to a dove in a hurricane).
The improvised supermarket queue barriers of early lockdown
I haven’t dyed my hair since January. I guess originally I saw it as a form of resistance, the idea that I wouldn’t colour it until we were out of lockdown, but that idea faded as quickly as the shade of my roots. Resistance turned to indifference, colour fading with every wash, and now I’m reunited with a shade of brunette I haven’t seen in years. It could almost pass for stylish, a layered multi-tonal style.
Makeup? What are these expensive alien products of which you speak? I’ve almost forgotten how to apply what little I used to wear. Mascara is a challenge, the smudgy black fluid streaking up my eyelid and smearing across my fingers when I try and rub it off. I’m a toddler experimenting with these curious substances, playing about with pencils and powders that used to mean something to me. The woman I recognise in those summer holiday pictures, how can I look like her? How can I wear lipstick like she once did without turning into a clown? But then, what’s the point?
Five closure signs are better than one
Now you can’t exit the house without having to cover up. Facial coverings and gloves have swept across the globe, marking the creation of a new religion with its own dress code. The irony, the racists and xenophobics who used to speak against religious coverings are now the same people yelling that face and hand covering should be made a legal requirement. Next they’ll be demanding the use of headscarves to prevent spread, whilst splashing and gargling in the sea. Society has been united (be it on a surface level) by new codes of conducts and coverings. We have no way to object to the world around us, voices blocked by sheets of fabric, we can only go along with the rule of government. By law or by fear, the faith of the fatigued marches on in varying gaps of social distance.
Early days of lockdown shopping
The highlight of my week is now the Saturday morning food shop and the lowlight is getting back from it. That feeling of exhaustion from exerting myself more than at any other point in the days leading up to it. The rub of the fabric mask, the feel of rubber residue that sticks to my fingers long after I’ve taken the gloves off. In the world I live in this is one of the few excuses I have to leave the house, my world is now so tightly tethered to that of my family. I have no friends to see, no places to visit, no errands to run that can’t be handled over the phone.
Fun is now reduced to comparing the length of supermarket queues week-on-week and counting the number of times we’re reminded to keep two meters apart over the tannoy. The buzz when tinned foods are taken off restrictions, the disappointment when when they’re reapplied the following week. Three tins of soup per customer, a luxury. And yet, the Saturday food shop is the one thing that reminds me time is passing at all. Time is reduced to the little-wins, twice daily teeth brushing, hair washes every other day, changing bedding every few weeks. The mundane activities that make milestones of hope; another week towards a vaccine, another week towards normality. And not just a new one, a true one.
Later methods of enforced social distancing. One way systems and theme park queues outside to reduce store numbers inside
The phrase ‘new normal’ has grated on me since first time it was used by politicians who know about as much on what ‘normal’ looks as Chairman Mao knew of peasant struggles during the 1960s famine. New normal implies that this is the first time normal has changed, but what about the invention of the internet? Or the Industrial Revolution? Or when we started hunting with metal spears instead of stone? In which case, what are we headed into? New Normal Version 9999998767.8?
Instead of new normal, I’ve adopted a different phrase, ‘My Normal’. The way I see it, you have to embrace and adapt to what works best and safe for you. In lieu of coffee shops I’ve taken pleasure in making my own coffee and enjoying the views I’m lucky to have. I miss the noise and hubbub of activity, but sometimes I think it’s easy to romanticise an experience. Countless times in life I’d find myself trawling from coffee shop to coffee shop to find space, only to find it too noisy to focus or hold a conversation.
I write a hell of a lot more now than I used to. Whether the quantity results in quality is yet to be seen but regardless it feels, well, good. But I’ve also dropped the stupid targets, I’ve moved away from expecting myself to have produced the next best-seller. I’ve realised that I get bored, I procrastinate, I live with three other adults who seek me out if I go three hours without doing a tea run. I’m human. One day I’ll spend an evening working solidly on a manuscript, another I’ll decide to do something unrelated to writing; I might watch rubbish TV or read my History Magazine. My lunchbreaks I might donate towards researching the publishing industry or even find myself so done with taking myself seriously that I turn to this blog to remember that deep down I am still the kooky person I’ve always have been. No lockdown is going to stop me being me.
More time to clear out the junk
Do I scrap with my family? Of course! Even when I was living here as a teenager and my parents were working jobs we didn’t see each other as much as we do now. There have been plenty of times I wanted to get away from it all and return to life where I had my independence and my freedom. But the benefits of being in a space where I feel safe and wanted outweigh having to ‘go it alone’. I am incredibly lucky to have the family I do, even if they do all drive me insane.
And here’s something potentially controversial; I’m actually more content now than I have been in years.
More time to read
Gone is the pressure to look a certain way or to live in a certain location (e.g. London). I don’t feel the pressure to be in a relationship, in fact, as time has gone on and the faked perfection has slowly disappeared from the internet, I’m left wondering what it must be like those couples, the unstable relationships built on sand and Snapchat filters.
In just under three months my life has, once again, changed enormously. And there was I thinking living in London was the biggest shake-up to happen to me. Moving back into the family abode is shifting my perceptions and five-year goals more than any office manager or two-day Excel training course ever did.
Those lamenting that office work is as extinct as the dinosaurs need to get real and understand that people will always crave social interactions. There will always be a queue for my office car park and when the doors open I will be at the front of it.
Like everyone else I worry for the future economy, my job security and the health of those I care most about. But of all that I worry most about what we will become. More than once I have woken from a nightmare, to discover it was only a more warped version of the life I used to lead before. I fear that when this is all over and the generation moves on behind us, we will horrify or romanticise this event like it’s our version of Vietnam. The youth will never understand, will never appreciate what we went through, when in fact we were the ones who returned to 45-hour weeks, we were the ones who were so desperate to recoup physical loses that we forgot the gains we made on our front door.
But more than this, so much more, is the reassurance that this will not last forever. One day I will return to the town where I live and work. My mum will go back to cooking for two, not four, my sister will teach in schools and my dad will be able to work in customer’s homes without wearing a mask. None of us will be the same, but we will have future hope. One day we will all be reunited and will laugh; back when we thought this would all be over in less than three weeks.
**
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(Thought I’d kick off – pun intended – with something a bit light-hearted)
**
With old Charlie Covid doing the rounds, I made the decision to move back into the family home until “this blows over”. I want to say “until this passes through”, but then that would liken Coronavirus to a digestive complaint you have after a dodgy kebab. Funny, in the strange old world we’re in I think a good deal of us would envy suffering with that as opposed to months of quarantine.
So this is where I am now; in the Cotswolds, with family. I brought with me a kilo of pasta, a 24-pack of loo roll and a massive stash of antibacterial wipes. It was the best cop-out of Mother’s Day – I’ve never seen my mum so happy to see a box of max. strength cold and flu relief.
Finally my OCD for end-of-world preparation has come in handy!
(Papa Bennett was kept satisfied with the 25-pack of Quavers squeezed into the boot of my car.)
The current situation does mean however that I’m starved of a good deal of blog/comedy source material whilst everything is closed. For about a week I lapsed, finding myself viewing articles and videos with little meaning or sense.
From the despair of time wasted I’m never getting back, I thought I’d change things up from doom and gloom and pick out some of the positives of my current living arrangements.
Lockdown in the Cotswolds
My diet has vastly improved
People think I’m joking when I say most of the meals I eat contain three ingredients. I’m really not. Case in point, scrambled eggs: eggs (no milk), toast, butter. Cheese sandwich: cheese, bread, butter. I really could go on, but you get the idea.
Mumma B is amazing in the kitchen so I can only assume my body is going into shock right now with the quality of what I’m eating e.g. I’ve just recently rediscovered this wonderful foodstuff called ‘fruit’.
Alcohol on tap
It’s funny, my parent’s generation often see the sights of drunk brits on the street and moan that we’re the ones with a problem with alcohol.
I go for weeks on end in Swindon not touching a drop, but come back to the Cotswolds and am being frequently plied with the stuff. You’d think the water wasn’t safe to drink!
And as for what counts as a single measure around here…
I’ve got time to write
Just because I haven’t been blogging as frequently, it doesn’t mean I haven’t been writing at all. The time saved not commuting to work, not being able to get out or be tempted to frolic in fields…
Theresa May, ex UK Prime Minister. If you’re British you’ll get it.
…Having that time has been a great push to get me focusing on other writing ventures. Time well spent on researching the publishing industry; learning how to write covering letters, how to sell yourself and your work etc. When it comes to writing, the words on the page/screen are really only half the battle, the other half is convincing people to read them and back you. It’s also why you’ll find me frequently asking lovely people such as yourselves to follow my social media outlets and tell your friends about it.
I’ve also needed the extra time for editing. Not until recently, when I’ve been working on the manuscript for a book, did I quite realise how much crap I tend to produce in my first drafts. God, I’ve been rewriting so much rubbish copy! How do you guys put up with some of the things I must waffle on about? (Don’t answer that.)
More time with the cats
Bubble, left; Squeak, right. Both hogging the fire
Anyone who has family pets will relate to this. The family cats, Bubble and Squeak, are two furry faces I spent all of my teenage years growing up with. We think they’re now about 15 years old, which makes perfect sense as they’ve taken to constantly yelling at us for food or sleeping.
That said, I love them very dearly and it’s good to be around them. Plus, Squeak and I have started watching TV together.
We’ve really bonded over the complex storylines.
I’m blessed with space
This one shot of my parent’s back garden:
Need I say more?
**
In short, things really could be a lot worse for me right now. Big claps and respect for everyone working in healthcare, police, frontline or other jobs that can’t be done from home. You are protecting and saving lives or supporting infrastructure, so thank you.
I’m working on a couple of other blog posts in parallel so stay tuned for new content coming soon. We may be under a lockdown but I’m not going to let that hinder me producing or sharing anything less than high-quality!
You’re welcome.
**
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Okay, so my cold seems to have moved onwards and upwards…from my throat to my head. God I hate it when I’m constantly full of headache, I feel so useless! The bruising on my leg seems to not be quite so obvious now, although I knocked it against a table leg this evening and am very much reminded it’s still there.
While the painkillers are doing their job I best crack on with giving purpose to my life, before the throbbing returns and I’m back to lying in a dark room with music by Norah Jones being the only thing I can tolerate as comforting.
On parting Cherice at Angel station in Islington, I dashed across London with enough time to check into my hotel near Tower Bridge.
‘I’m going to put you on the quiet side of the hotel,’ the receptionist informed me with a smile.
‘Thank you, that’s very kind,’ I replied, although I felt quite sure it came just as much down to which standard rooms were still free at 18:00 as much as anything else.
I’d already booked tickets to see Matilda that evening, giving me a generous 45 minutes to get back, make a speedy tea and then head out again in time to get to the theatre and collect tickets before the 19:30 start.
I’d stopped by a branch of Doughnut Time earlier in the day and the oversized, over sweetened, Biscoff treat ended up being the perfect solution to my limited time to source an alternative meal. I polished off the item while in the background I stuck the TV onto the only semi-passable, non-committal program basic Freeview had to offer.
‘Why did I ever like this film?’ I pondered as I tried to negotiate the challenges of eating a messy foodstuff out of the cardboard box. ‘What year was this film? 1999? Wow, that would be why.’
No time to change, I emptied my handbag of unnecessary items, grabbed a bag of sweets for the road and headed out into the night.
Once I got to the theatre and found my seat I was pleasantly surprised by the view.
As I later remarked to a work colleague, one of the few benefits of attending on a Saturday night alongside a number of families – no issues with tall people in front!
I won’t bore or ruin the details of the production, but safe to say I could very much see why the show was exported from my beloved home town of Stratford Upon Avon several years before. It felt good to finally say I’d seen it for myself.
Fast approaching midnight; on returning to the hotel, my last scraps of energy were applied to putting on lounge wear and flopping into bed. Sleep came easier to me than swimming to a fish.
**
The next morning I pulled myself awake with relative ease. I grabbed my watch off the nightstand, 9:00. The downside of thick curtains; the room was just as dark now as it had been in the early hours of the morning.
I already knew where I wanted to go; the Columbia Road flower market in Hoxton only happens on a Sunday morning and I had fond memories of being in the middle of the hubbub of those who flock to the street to buy exotic plants from strange lands far beyond the Thames.
More familiar with the route I used to take from my old stomping ground, Wapping, from Tower Bridge the route was decidedly quicker when taken on foot compared to on Tube…well, in theory it was. Because by the time I’d gone down every side street, studying each passing map like a common tourist, I was the first to accept I was a little lost. But, at only 10:00 most of London had yet to fully wake up and I found myself quite happily riding the wave of confusion as I took in the sights of a slightly less chaotic Brick Lane in the heart of the old East.
**
When I finally arrived at the flower market (spurred on by the sight of people carrying large indoor palm trees), I joined the shuffling crowds. the smells and sounds taking me back to all the times before, the gruff masculine sellers showcasing colourful tulips just as amusing as always.
At the far end of the long street there was a pianist and tap dancer busking to a large collated group of watchers. They, competing against the tradespeople for attention, the tradespeople doing similar as the two parties fought for hard-earned money. It strangely added to the effect, the lady’s tapping feet on the damp tarmac a mesmerising beat to the cries of “two for five pound succulents!”
I purchased a couple of small cacti from a stand, not because I necessarily needed or wanted them in my life, but because they would look nice next to the one I already had in my home in Swindon. A subtle reminder of a moment whenever I made a cup of tea, a way to relieve a memory without anyone else knowing.
As I reached to pick up one of the items off a rack, another cactus pricked me in envy. With the bag tapping against my thigh, I made tracks to find the nearest shop to stock tubes of Savalon balm. Once this had been acquired and applied, I carried on to one of my favourite coffee haunts.
**
‘We don’t do blueberry muffins anymore,’ the barista says bluntly.
‘Oh, well, I guess it has been a year since I last visited. Things change.’ I point to a piece of banana bread to indicate my alternative selection. I hand over my loyalty card, the edges battered and stained from a year in the depths of my purse.
‘We don’t take those anymore, manager had a crack down on them a while ago.’
‘That’s shame,’ I say. While the barista makes my Americano I look down at the small piece of card. Four previous coffees, four stamps that had now amounted to nothing. Still, not like this fifth one would help much towards the free tenth coffee. I put it back in my purse, it still seemed too much to throw it away.
I set myself up in the window, one of the few people to chose this particular coffee shop as their location of choice on a mild Sunday morning. I carefully placed one of my purchased plants down on the table, rearranging it slightly just as the barista walked over from the counter with my coffee and cake. Not like either of us were in any rush.
About an hour into a session of typing, a swarm of people poured up from the downstairs cellar. Surrounded by a flurry of voices it was impossible not to learn the subject of interest; an artsy film that had been premiered below. Eventually they all vacated and it was service as usual; just me, a couple of bored employees and the words on my screen.
It took a change of a track on the venue’s carefully constructed playlist to realise how long I’d be stationary in the trend-setting shop. I took it as a sign and made my leave.
**
Back at the hotel I dodged past the remaining cleaner trolleys to return to my room, thankful of a slightly longer rest bite to unpack my case properly. I flipped open the lid on a four pack of multi-buy blueberry muffins (small supermarket I’d passed) and happily picked away at its spongy texture as I flicked through an outdated Friday issue the Evening Standard I’d grabbed outside Aldgate East.
In what felt like no time as all I was grabbing my red coat and heading out once more, this time powering towards a Sofar Sounds music gig, hosted in block of flats somewhere deep in Shoreditch. Part of the gig’s charm was the secrecy in location right up until the last minute
**
‘Hey, you!’ I cry out down the street, over the roar of local cars and music blaring from neighbouring flats.
‘Hey!’ My little friend says with a smile, lifting her hood up to expose her dark hair to the rain for the first time. She stares at the metal gate.
‘It’s definitely here, right?’
‘Says so,’ I push the gate open and we enter the complex. ‘Thing is, I have a strong sense of deja vu being here…’
‘You been to many of these things?’ Emily asks, having never attended one of these events before.
‘Sofar Sounds? Yeah, this must be my…’ My eyes shoot upwards as I calculate the number in my head. ‘This is my fourth. Two previously here, one in Swindon.’
I give my name to the lady on the door and she directs us into the block. I recognise the hallway immediately; we’re heading to the same flat I attended before with Cherice.
‘So, what’s the vibe like?’ My friend asks as the lift rattles up four floors.
‘Oh, very friendly. Everyone gets all cosy and watch three acts perform. Some of them are in commercial venues, like bars and galleries, other are like this; people offering up their own homes.’
We knock on the flat door and immediately it shoots open by, I assume, the host. I’d hoped that arriving twenty minutes early would secure us with a greater choice of floor space, however this theory was quickly dashed when the same lady directed us to a large mound of jumbled shoes before permitting us a step further.
We carefully picked our way over several groups before finding a spot to seat ourselves. I laid my coat on the floor and pulled out a bottle of water and snacks, seasoned to the ways of Sofar Sounds.
‘Would you ever offer up your place for this?’ Emily asks.
‘God no!’ I reply. ‘See what people are drinking?’
Emily quickly glossed over the room’s inhabitants, most clutching bottles of beer or small containers of wine. One lady was casually sharing out chicken nuggets between people she’d just met.
‘Now look at the floor,’ I add.
‘It’s laminate.’
‘I think you’ve answered your original question.’
**
After a general introduction, three acts were each introduced to the ‘stage’; a tiny space at front cordoned off with a flimsy string of cheap LED lights.
The room was packed, busier and more overcrowded than the time before. In order to fit in an ever increasing number of ticket holders I found myself having to adopt ever more creative positions to fit my body into the Tetris-like gaps that sprung up and closed as others around me did similar.
Within the performance breaks Emily and I had chance to catch up. I’d spent two years living with her during our University days, going through both the good and rough times life as a student can bring.
I’d seen a kindred spirit in Emily when it came to work. For her dissertation I’d often get woken up in the early hours of the week as she headed to the labs to pull her research; whereas for mine it had resulted in weekends spent living and breathing historical archives to try and locate secretive family information. No one could have ever said we weren’t committed to a goal.
I suppose now, as we both sat in this top floor flat, what changed us was the way in which our studies shaped us. I applied elements of my History degree into jobs with no strong bearing on the subject matter, Emily meanwhile was on a conquest to utilise her education in its purest form. She was in the middle of working through a Masters Degree, whilst holding down a full-time job.
When she’d first told me about it almost two years ago I thought she was mad. Now, hearing her speak so highly on her passion for the subject matter, I could only admire her strength of will all the more.
After act one we stood up to stretch our legs, the guitarist tuning his instruments right before our noses.
‘That’s one to take home,’ I observe light-heartedly. ‘”Ma, he has two guitars!”‘
‘Are you on any dating apps?’ Emily enquires subtly, taking a swig of water from her bottle.
‘Back on Hinge. You remember, the one everyone raved about at improv. event?’
‘Erm…’
I hiss through my teeth. ‘The one with the photo?’
‘Oh, yeah, that one!’
I pop a couple of gummy sweets in my mouth, quickly chomping on them as I offer some more into the palm of my plus one.
‘Basically, and you’re going to love this, I went to a music gig in Swindon recently with a guy…’
‘A date?’ Emily quickly interjects, the story suddenly taking her interest. I lift my hand to stop her.
‘Don’t, I thought that too. Especially when he offered to pick me up and pay for my ticket.’
‘So what went wrong?’
I sighed, it never got any easier to tell the story. ‘He had a girlfriend.’
‘What?’
‘He said I should have known, that it was obvious he was texting her all night. Well, forgive me for being too distracted by the music and, you know, not being a creep?’ I munch down on another sweet whilst looking into the middle-distance.
‘Weird.’
‘Isn’t it just? But it’s kinda been the closest I’ve had to anything since God knows when and I’ve just reached a stage where I’ve been single for two years, only ever had one relationship…’
‘Was it though?’
I chuckle. ‘Lets not go there. It’ just…just…well, everyone seems to be settling down and it feels like I’m doing anything but. Guys don’t ever seem to be on my level. They all want to worship me or aren’t interested no matter what I do.’
‘Men! But still, what’s wrong with wanting to be worshipped?’
‘Not if it’s suffocating.’
I glanced over the large number of couples in the room and took in a deep breath. ‘I want to be considered an equal, to be with someone who has the same values as me but not afraid to challenge me on them just as much. Sometimes I think I ask too much.’
It was at this point we were encouraged to return to our seated positions for the next act.
**
About two songs into the guitarist’s set I found my mind drifting on the waves of the music. The man was amazing, make no mistake, but with all music that lacks the presence of vocal chords, my creative mind suddenly found the opening to run free.
I caught myself gazing at a couple sat up against the back wall. Hidden in partial darkness and at the furthest reaches of attention and music; the two were deep in whispered conversation, he with an arm around her shoulder and she clutching his spare hand in one of her own. The world around them were merely the backing dancers, extras in their sell-out performance. They couldn’t care less about the quality and type of music their entry ticket had funded.
Then my mind raced forwards to later; I pictured them leaving the flat laughing and running down the street, jovial in manner but a hidden urgency to get to the Tube.
She yanks him into the train carriage just as the doors close, his jacket narrowly missing entrapment. She holds him there, by the t-shirt collar, held in suspense while the carriage rattles and lurches in sudden, jerky, movements, the tracks screeching its siren call. Staring deep into her eyes, the urge in his body tightens; building and building until suddenly it’s too great a feeling to contain. It floods into her as he leans forward and sharply kisses her against the sliding door, just as the train pulls into the station. The woman pushes him back with a giggle, a slight nod to indicate that this is the stop to alight from.
And when they get to the flat, that little compact and scruffy space that could have been theirs for years or hers for weeks; when they finally tumble in, they interlock like time itself is as fleeting as sand in a glass. Her delicate fingers grapple and skilfully undo her partner’s perfectly styled hair with speed as she slowly steps backward to hit the light’s off switch with her oil-slicked palm.
The things that are enacted next, in that dark space warmed by both body and street light, they are the thoughts that cannot be written. How constraining and insufferable the English language can be at the times we need it most.
It’s impossible to say from this angle if the transaction is love, or little more than a sudden flare of lustful hope, but the conclusion reached is just the same. They lie there, on the collapsed mattress with passion-stained sheets, no words needing to be said to dare risk spoiling this brief moment of euphoria.
Her head rests on his body, a long tangle of jet black hair intertwining with that on his chest. Slowly, but surely, the pair drift off into a deep sleep; they have barely said a word to each other since leaving the event.
**
Someone suddenly moves in front of me and in a daze I quickly move one my limbs in the opposite direction. Bad decision, I feel something snap at the back of my left leg followed by sharp pain the full length of the limb. Biting my lip hard to prevent a yelp of pain, I look down and see that my leg must have been in an awkward position for sometime, it almost looks dislocated the angle is so unnatural.
Emily gives me a nudge, the performer has finished his set. I clap along, using the chance to curse under my breath and position myself to stretch my leg out. The pain subsides, even if for a short spell.
I glance up and see the couple on the back wall clapping along as well, although theirs seems more out politeness than in genuine recognition for the man’s talent. I slowly blink and return focus elsewhere.
‘When are you going to finish the book?’ Emily asks me.
**
For those with an interest in producing any form of art having a broad and open mindset is an essential part of our very make up. The ability to see something and pull out a deeper meaning or be inspired to create a new one. When I speak of the Creative’s Curse, I don’t mean to refer to some kind of incurable disease or superstition, more the occasional drawbacks of having a unique skill.
Seeing things you don’t always want to see, creating implausible story lines to fill a void you didn’t even know existed. The sole belief a perfect world lies just beyond one’s fingertips. Sometimes it’s impossible to predict the triggers, sometimes you don’t want to. The irony; my sweet heroin is the thing that keeps me sane. I cannot bear to imagine a world where my creativity, including the occasional bought of Creative’s Curse, was sucked from the very marrow in my bones.
**
I was sat in the local pub later that night, one I used to frequent regularly when I lived only a couple of streets away. With a hand resting across my lap; watching boats speed up and down the dark abyss of the Thames, I heard a woman muttering in the seat behind.
I’m sat up in bed, feeling incredibly rough with a head full of cold and a nose full of…stuff. Hot water bottle, chocolate bar wrappers scattered all around (not that I can taste anything) and badly wanting to curl up into a ball and sleep (prevented by a sharp pain in my throat – I might be coming down with tonsillitis again). Oh, and my left calf is covered in bruises, but at least not so swollen.
So how have I got to be in this state? And how come, in a strange turn of events, I don’t mind it quite so much as I would normally?
London Recalling
Part One – Straight Lesbians, Like Us
I rock up to Paddington early on Saturday morning. I am sans coffee and already reminding myself what it was like only a few months ago when dragging an over weighted cabin case was the norm.
‘Where are you?’ I text my friend, although the delivered but not received tick says it all. Still hacking across London on the Underground. When we eventually catch up it’s as if only a week has passed since we saw each other. Two long-time friends who, as luck would have it, met in Swindon in different industries but bonded strongly in London working for rival banks. We hop on the Bakerloo line and speed away towards China Town.
**
‘You know what you’re having?’ Cherice asks me over the top of the menu, a quirky place tucked away behind theatres staging Thriller and Les Miserables.
‘Not sure. Maybe the eggs?’
‘Oh, okay. Because I was thinking the full English…’
‘Thank God you were thinking that as well!’ I exclaim in a garble, just as the waiter comes by.
‘Know what you’re having?’
‘You go first.’ I say to Cherice.
‘No you!’
‘No you!’
‘Well, one of us has to go first.’
‘Fine,’ I put the menu down. ‘The full English, please.’
‘I’ll have the same,’ Cherice adds, handing the menu over. They’ve put us in the window seat, the best seat in the West-End restaurant, the table where they put the cute couples.
I watch group of tourists in protective face masks walk by. ‘Why is it every meal with you turns into a flirtatious date?’
Cherice laughs her signature laugh, causing everyone to stop for a second to study the source. One of the things I love about her. The waiter agrees with my judgement, rushing forward with my very much needed Americano.
‘You laugh has just brightened my day!’ He chirps, leaving Cherice to squirm under the attention. I roll my eyes.
‘Every time I take you out. Just like the time in Dalston,’ I sigh. ‘When the waitress thought we were on our anniversary. Remember? When you gave me the chocolates for my birthday and she said it was cute of you to treat me to Hotel Chocolat?’
**
We’ve often spoken at length about how life would be so much easier if we could date. Cherice, with her 100 egg diet and cross-fit, in the old days it was enough to convince me I was the more effeminate one in our pairing. Then London happened and I decided the only thing separating us in that regard was that I was the more decisive one, the one more likely to be more assertive, less caring what others thought. Now, as Cherice literally held my hand on every Tube change my thoughts were scattered again.
‘I know how to board the Tube, Cherice!’
‘You’d have left your case in the restaurant if it wasn’t for me! Do you even know where we are?’
‘Urm…London?’
‘You trust me that much? I could have taken you anywhere!’
‘Cherice, a stranger in bookshop could have promised to take me to the British Museum and I would have followed. You said we were going to the Wellcome Collection and here I am.’
I was at this point I directed Cherice to our mutual favourite series, You (FYI – I still can’t bring myself to watch season two, because…well…I am far too drawn to Joe and discovered my online life is far too relatable to Beck’s. Also, I get bad bookshop envy.)
‘Fair enough.’
We walked around the collection, idly laughing about the medicinal equipment (knew the GCSE would eventually come in use) and watched children playing around some of the kid-friendly exhibits.
‘Kids don’t have the space to roam like they used to,’ Cherice pointed to a diagram. ‘Me and my brother were allowed to wonder around massive areas growing up.’
‘In Croydon?’
‘Yes,’ she says flatly. Our extremes of surroundings growing up has always been a topic of immense bewilderment to the other.
‘I guess it was similar for me,’ I say, looking again at the satellite image. ‘Not the urban environment, but the space to be able to be me. I lived in the middle of nowhere, nothing but fields as far as the eye can see.’
‘Didn’t it ever drive you mad? Having nothing to do?’
‘Not at all!’ I counter. ‘Some people create imaginary friends, I created imaginary worlds to escape into.’
‘Ah, so that’s why you’re like you are?’
‘Maybe. Depends if it’s a good thing or not!’
We pop our heads into an exhibit on the power of water, splitting up briefly before Cherice returns to find me watching a surreal video of a McDonalds slowly flooding.
‘Water is bloody scary, man.’
‘Cherice, pigeons scare you and you’ve lived in London your whole life.’
‘Yeah, but it’s the destruction water can do. Why are you still watching it? It’s depressing.’
‘It’s strangely fascinating though, don’t you think? Slow TV, but with undertones of climate awareness. Makes you wonder, where are the humans? Where is the water coming from? It’s only depressing to you because of the conclusions your own head is reaching. See, it says right here that it was all set up, it’s not even a real restaurant. Wow, the effort that people put into art, eh?’
‘Suit yourself,’ Cherice shrugs as she says this. Like anyone who has ever visited an art gallery with me, you give me an inch…
‘…Then again I used to stare at pieces in the Tate Modern for ages until I was able to force myself into finding some deeper meaning,’ I ponder aloud. ‘Anyway, shall we go somewhere else?’
‘Sure,’ Cherice says gladly as we walk away together.
‘There is one thing though that bothers me about that video…’
‘What?’
‘Well, the description says the only audio is the sound of water. When did water sound like that?’
**
We next went to a couple of Riverside bars near King’s Cross.
‘There’s more to King’s Cross than the station?’ I exclaim.
‘How the hell did you survive here for a year?’
‘I live off £7.50 a week, maybe £9 at a push.’
‘How are you still alive?’
I ignored the question. ‘This mocktail is almost double my weekly food budget when I was living here full time. You really think I was hanging out at places like this? You think I ever travelled as far out as this for what is effectively a lemon juice?’
‘Fair enough.’
‘Besides, I always got the guys to take me to Shoreditch.’
‘Alice Elizabeth Bennett!’
‘What? One of them was a Programme Manager on Crossrail! Not like those guys ever seemed short of money…’
Cherice paid for our drinks, including the service charge, before we both scampered out.
‘Jesus, how much did you just pay on service charge?’ I scoffed. ‘You didn’t even like that drink! The waitress gave us evils the whole time!’
Cherice laughed. ‘I know, what am I like?’
‘No wonder you London lot are all skint, you keep paying for crappy service because you’re too embarrassed to say no.’
‘Well…’
‘Remember the time in the Korean chicken place where I told the waitress I wasn’t paying the 12.5%?’
‘Yeah, I admired you so much.’
‘Thank you.’
‘But I also couldn’t go back there again for a few months.’
I sighed. ‘Oh, look, book barge!’
Cherice could see me jumping from foot to foot, like a child desperate for the toilet. ‘Go on…’
‘What?’
‘I know you, you want to photo it for your blog.’
‘No I don’t…I just want it for…personal reasons. It’s a pretty boat.’
I was lying, but we both knew this.
‘Just take the photo and we can move on.’
**
We ambled over to another cocktail bar, one with an amazing 70s theme and a DJ playing retro tracks to match.
‘I want to be this bar when I grow up,’ I thought, looking around at the interior decorations.
Cherice meanwhile was having a moment with her Old Fashioned.
‘You okay, there?’ I smirked.
‘It’s just…amazing.’
‘Question,’ I start. ‘Would you take a date here?’
‘Of course! The drinks are so good!’
‘Agreed, but doesn’t that make it a negative?’ I take a sip on my gin cocktail, the taste swarms around my mouth. I blow out a short stream of air. ‘Like that, right there. I’m having a better time with my drink right now then anything else.’
‘Thanks.’
‘Yeah, but don’t you think it’s a bit of a distraction? Aren’t you meant to talk to people on dates?’
Cherice shrugged. ‘You tell me.’
‘I haven’t dated anyone since I left London in May, youtell me.’
‘The men haven’t changed, Alice! There’s still none!’ She thumped her glass on the table.
‘Woah! That alcohol is really going to your head, huh?’
‘…It is. I think I’m going to go freshen up.’
‘Okay b…’ I stop myself mid-word.
‘You can call me bae if you want.’
‘Really? We’ve reached that level of our relationship?’ I shout across the room in joy. Seeing the general reaction from other consumers I quickly turn around. Maybe I was a little tipsy too.
‘You okay there?’
‘Jesus Christ!’ I shout in surprise at the most retro looking server to have ever existed.
‘Sorry!’ I quickly add. ‘Didn’t see you.’
Ironic, given his orange floral top and beautifully styled beard, he was the most obvious man in the whole bar. He smiled, clearly finding the comment amusing as well.
‘Did you and your friend want anything else?’
‘I think we’re good, thanks.’
**
I quickly followed suit after Cherice returned, admiring the record covered walls in awe when the retro waiter appeared out of a cubicle.
‘Here,’ he held the door open for me. ‘This one is free.’
‘Oh, thanks,’ I duck under his arm and close the door. I stared at the back of the door and pondered some of the big questions for any woman to consider in her life.
‘Do I like beards now? I wonder what they feel like? Come to think about it, does this count as flirting in the modern age? Did 70s Henry Cavill just flirt with me? And why am I standing here when I need to pee?’
**
‘Sorry, there was good music playing in the toilet. Was too busy Shazaming the hell out of the space,’ I say as I grab my coat from the back of the seat.
‘Wow,’ my friend replies as she lifts herself from the padded seat.
I do a half-second rain check. ‘I’m both sorry to myself and our entire generation that my statement isn’t nearly what it would have meant ten years ago.’
After that we agreed that there was still time for another coffee, but Cherice couldn’t decide whether to take me to Paddington in West London or Angel in Islington.
‘Any preference?’
‘I think I once got stood up by a guy who lived in Angel…’
‘Angel it is!’
We searched around for a coffee shop, most filling up quickly down the expensive boutique shop-lined streets. I paused outside a wedding dress shop.
‘What are you looking at?’ Cherice asked.
‘That’s an ugly dress,’ I observed. ‘It’s see-through all the way to her crotch! And the bit in the middle, see through again!’
‘Someone will buy it,’ Cherice commented. ‘Take it that’s not you?’
‘Jesus no! Weddings are so expensive. Why not use the money on something like a holiday or a house?’
‘…You already own a house.’
‘You know what I mean. It’s just like Valentine’s day with the overpriced roses that wilt. What’s wrong with other flowers anyway? Or just going out another night? Or even better, nothing at all. I’d rather have a toasted sandwich.’
‘Has anyone ever told you you’d be the perfect girlfriend?’
‘Hah! Bless you. No, I’m not perfect, I’m like bloody Sea Monkeys.’
‘Sea Monkeys?’
‘Yeah, you have to keep feeding me or else I will float around. That or literally start burning rice and then end up contracting rickets. It’s not a great look.’
‘Wait, how do you even burn…’
‘I’d really rather not relive the trauma, Cherice. Now bear with me, I need to stick one of my business cards on this noticeboard.’
We eventually found somewhere with enough space to fit us in. Cherice had a tea, I was on yet more coffee. We hung out there for a bit longer, and chatted through my friend’s plans to move to Canada. I suppose for her, having grown up and worked in London nearly her entire life, moving to another continent is just a big a step as it was for me choosing to move to London all that time ago. Still didn’t make it any easier to accept though.
‘How long are you staying in Swindon?’ She asked, putting the focus of conversation once again back on me. I’d rather she didn’t, I much preferred her telling me all the amazing reasons why I should move to Canada myself.
‘What do you mean?’
‘I mean, really, what’s keeping you there, in Swindon?’
‘Well…I…’
‘There are no men, your family aren’t there, your friends…’
‘My friends are all over the world! Some can’t seem to keep still…’
Cherice chuckles. ‘My bad. But really, would you consider moving elsewhere?’
‘I do miss London…’
‘No!’ Cherice cries suddenly, almost knocking her soy milk over. ‘You romanticised this place, that’s your problem! Thinking London is just one big culture trip with nice dresses and fancy men in bars.’
‘Well…’
‘Remember how miserable that flat made you? With the black mould? Do I need to make the same sounds as your flatmate?’
‘Please, God, no!’ I jump in, almost grabbing her arm. ‘The only way to make her and her boyfriend stop was to play Baby Shark against the wall on full blast FIVE…TIMES..A…NIGHT. Do you have any idea how much that screws a woman up?’
‘Exactly! No, you don’t want to come here. You’d be better off in Bristol.’
‘Bristol?’
‘Yeah, Bristol.’
‘Didn’t expect you to say that.’
‘Or Bath.’
‘Not Bath.’
‘Why?’
‘Well, aside from the lack of jobs, everyone is really snooty. I was on a night out there once when, outside a kebab shop, this guy started slating off Swindon. Not a gentle poking fun, but on his high horse level. Asking me why I hadn’t married my brother already or whether I could count to ten.’
‘Okay…’
‘Anyway, so you know me, when I’ve had a bit to drink I get super friendly or super verbal-sarcastic-aggressive. There was only so much I could take.’
‘Where is this going?’
‘Well, eventually I snapped and said “fine, you tell me all about your three-bed townhouse in the centre of Bath then!”‘
‘Wow.’
‘My friend had a mouthful of food and from the surprise at my sudden bluntness she covered this smartly dressed toff in half-chewed wrap, complete with halloumi and lettuce. It was beautiful.’
Cherice laughs.
‘We then made a quick getaway. I got to the rank, hailed a taxi and yelled at my friend to get in the car. She followed me in, not realising that it was me until the last second. My own friend swooned with my dominance.’
I raised a hand in mock charm, although Cherice by this stage had become less engaged in the story, trying to pour out the last dregs of loose leaf tea into her cup.
‘…Sorry, what were we talking about?’ She asks.
‘You know what, I can’t remember.’ I paused for a second while my friend kindly paid for yet another round of drinks.
The following morning I received an email from the dating facilitators to announce that the tick system was now open for submitting my yays and nays. My two friends submitted their ticks within half an hour of the email coming through alongside nearly all of the guys. I however felt strangely disengaged with the idea of rushing to make my decision, I already knew what my responses would be.
Other than Mr Dominatrix, the man who thought (and failed) to weird me out, everyone had submitted their responses by 20:00. I was sat cross legged with my laptop resting on my calves, donning my Gap jogging bottoms and a baggy Southampton hoody (the one someone gave me in the back of a disgusting nightclub in my student days, but that’s another story). I set my cup of tea down and opened up the laptop.
My likes and dislikes were completed swiftly and without much thought. No, no, no, no, no… I ticked no to all the eleven men I’d been on speed dates with the night before. Next came the mild curiosity to find out which, if any, of the men had liked me. To find that out all I had to do was hit the big submit button. The system tried to get me to rethink my decision but I overruled it. The men had all been pleasant enough, but Alice just was not interested.
Submit.
I opened up the next screen to see five guys had ticked yes to me. Five guys that would either be gutted or indifferent that the feeling wasn’t reciprocated. Three of the five guys had also ticked yes to one of my other friends which led me to believe in the age of quick hit love they’d get over me pretty quickly. My friends and I were all were equally fine with sharing updates and matching,texting and dating overlapping men (or in my case taking my off-casts). The girl chat continued late into the night and I went to bed content that at least my two friends had better luck than me.
I woke up the next morning and underwent the normal routine to get myself in the right mental state for work. I logged onto my work laptop at 7:55 with a strong Americano in hand and pulled myself, sip by sip, into a mental state fit for work.
I made it to mid-morning before I started reflecting on things outside my work. I started thinking about my dating life, about how in Swindon it was non-existent and how in London it was over-existent. How repetitive and tedious the dating apps were, what with all the constant swiping and then, assuming you even got any matches, how tediously dull the small talk was only for people to disappear, blurt out something inappropriate or stand you up on a date. All things I’d experienced far too often in the past year. Most of all how much time I was wasting on something completely unproductive and unfulfilling.
The writing had been on the wall months, if not years. I’d already been banned from apps Tinder and Happn after trying to convince too many men to read my blog (causing me to be wrongly reported as a bot or fake profile). I’d become fatigued with the premise and the creepy men that I actually took the bans as a blessing in disguise.
I’m single but happily so. If I can buy and run a house by myself, go on holiday by myself, have fun with my existing friends then why trawl through the 4am matches in desperation to find someone just to validate I mean something to someone? Some people have insecurities and need to hop from relationship to relationship, and good for them. But for me my independence means so much that the idea of losing that makes me do this inside:
(Not an attractive look on dates.)
So why on earth am I trying to force myself into a serious relationship? Why am I digging out and enhancing photos to make myself look more appealing? I know I’m awesome so why am I trying to make men see that from just a handful of photos? And the same for men – who gave me the right to judge men in a similar vein when I’ve always said it’s not how I would find or build a connection with anyone – man or woman, relationship or friend.
I want to do more with my life while I can, I want to write more, do more, be more. I want to think “wow, I did something good this evening” or have a lazy, evening where I can watch rubbish TV guilt free, instead of beating myself up because I didn’t get any matches on Bumble.
That has settled it, I’m deleting the dating profiles, removing the apps and focusing on me. I’m not saying I’ll never return to dating apps and I’m certainly not about to become a nun, but right now I need the detox. If someone happens upon my path then I at least know it’s natural and, dare I say it, fate.
I’ve signed up to a writing course and am now dedicating my energies into that alongside my career, Swindon 18-30 and volunteering at my local Samaritans branch. I genuinely won’t/don’t have the time for time wasters.
Watch the clip below. Right now I’m Owen Wilson’s character but with time and dedication I want to become more like Corey Stoll’s (aka Hemingway).
I wrote this and The Time I Discovered I was a Dominatrix in mid June so by the time you read these I’ll already have removed myself from proactive dating and be very much stuck into my writing course. If for the time being I don’t post as much on this blog, you know why.
For my second of two articles I had to produce for the internal monthly newsletter I decided to do an interview with a senior bod in the organisation. However this is me and while I’m still clinging onto the famous ‘graduate’ gold pass (I’m not a graduate, but there has to be some perks to people forever calling me that), well, it seemed perfectly reasonable to take a different stance on the traditional dry corporate interview the Executive Committee usually answer via email. Even though you won’t know the guy directly I hope you get what I was trying to do here, I certainly got the feeling he did.
Jeremy Paxman got nothing on me.
Closed Conversations with JS, Head of Digital
JS: So why are we doing this?
AB: I thought it would jazz up the newsletter interview if we got to know the man behind the face. Don’t get me wrong, I love Digital strategy…
JS: *Chuckles*
AB: …but we don’t really get to know you. Shouldn’t take long but before we start I should say you’re allowed to decline questions or terminate the interview should you feel uncomfortable
JS: What are you going to ask me?!
AB: I’m just covering my back J
JS: *Chuckles* okay, go on.
AB: What’s your favourite chocolate bar?
JS: Galaxy
AB: Biggest strength?
JS: Resilience
AB: Football or Rugby?
JS: Rugby
AB: Favourite team?
JS: Bath Spa
AB: Playground nickname?
JS: Ginge
AB: Would you rather be a giant hamster or a tiny rhino?
JS: Tiny rhino
AB: Bath Spa or Swindon?
JS: As in the city?
AB: Well, yeah, I wouldn’t make you compare Swindon to basic hygiene.
JS: *Laughs* fair enough, Bath Spa
AB: What’s your Zodiac sign?
JS: Cancer
AB: Morning lark or night owl?
JS: Morning lark
AB: Tea or coffee?
JS: Coffee
AB: Would you rather meet an alien visitor of travel into space?
JS: *Pause* travel into space
Favourite band/artist?
JS: Anything before 1998
AB: What happened after 1998?
JS: It all went downhill
Describe yourself in one word.
JS: *Long pause*
AB: Just anything
JS: It’s a tough one
AB: Have you never had to answer that at an interview?
JS: I haven’t been interviewed in ten years! *long pause* Determined
AB: Digital or analogue?
JS: Analogue…joking! Of course it’s Digital.
AB: God, you had me worried there for your job. As if an analogue fan could head up digital, I’d have to get you escorted of the building out on principle!
I was recently sat in a bar with a glass of wine and my new portable laptop (best investment of the year so far) when I had a flashback to all those Jordans’ Frusli snack/cereal bars I bought before London. Remember those?
So I decided, quite randomly, to send a letter to the lovely people at Jordans to make them aware. Of course this is me so naturally it wasn’t a standard letter. I took a sip on my rapidly depleting glass of red and wrote the following:
Dear Sir or Madam,
RE: Why can’t men be more like Jordans Frusli bars?
My name is Alice and I’m a finance professional and freelance blogger/kooky lady living in the centre of London. Now I’m pretty sure you’ve taken one look at the RE there and thought “hmm, this complaint may involve the assistance of a therapist, or a year seven biology guide”. But before you fear on that front, don’t worry, I know men can’t actually be like your Frusli bars. Everyone knows men are made out of used socks, cheese puffs and that weird smell no one can ever quite place. I think it’s a mutation of Lynx. Anyway, I’m not stupid but hear me out on this.
I relocated to London in May last year, a pretty stressful process as moves go. I was leaving Swindon with not a clue in the world what to do. I assumed that everything in London was expensive and topped with some kind of skinny foam, so I thought it wise to stock pile on what I knew to be good, wholesome and something I could pretend was 3 of my five a day. In my keen to stockpile for an event that you may have thought was a new Cold War I may have bought enough boxes to reach my hip… [picture insert]
You can imagine the fun I had transporting those from Paddington to E1. With everything else my bags weighed a ruddy tonne. However, unlike the many, many men who walked on by, the energy I got from a blueberry Frusli bar helped give the me energy to lug those bags on/off tube lines and up a flighty number of stairs. The power of the Frusli!
Once in the flat I managed to locate a drawer to put my various bars in to which I was quite satisfied. The drawer has since become a mini shrine to the many snack bars I have and, unlike men, I find the content of the drawer provide much enlightenment. Do I eat chocolate? Do I go out food shopping? When I open my Frusli drawer it always shows me the way. And I tell you what, they never ask me to make them a sandwich as a solution to my query.
Frusli bars offer variety, they have a fruity content and are even eco-friendly without rubbing it in your face (I see what you did with the packaging). They don’t take up space, they can accompany any meal or make time for you any point of the day and my parents love them. In fact, in many ways they’re the perfect partner. Wait a moment, maybe they’re too good…
Ok scratch the above, this is now a complaint letter. Congratulations on making something awesome that keeps me going and kept me strong when I didn’t know where to buy eggs in this crazy city. But you’ve made something too good so now I’m unable to find a living male who is as adaptable as an apple and cranberry cereal bar. Disgusted.
I look forward to hearing how you’re going to resolve this matter ASAP.
Yours Faithfully
I wrote that and sent it without re-reading it (until now, golly gosh that Merlot). I genuinely thought I’d never get a response. Another crazy lady from London. Well I was very firmly proved wrong when today I received a large parcel from the customer service team at Jordans. Inside the cardboard box was a letter.
Dear Alice,
Well what can I say? Other than, yes! Our Frusli bars are pretty awesome and they do offer the standard when it comes to offering variety and honest goodness. I am certain however, that there is a guy out there with equal qualities who can make time for you at any point and, most importantly, help you find eggs in the crazy city. In the meantime, here are some more Frusili bars along with some of our breakfast cereals – who knows, maybe once you’ve found Mr Right you’ll be able to enjoy our Granola together for breakfast.
All the very best,
Emma Morris, Customer Experience Advisor
And under the letter was this!
How awesome is that! Completely unexpected as well. The luxury of Jordans cereal! I’m used to handling own brand Wheat Biscuits so this really is a massive step up. And given when I had to reschedule the missed delivery Mumma Bennett was convinced that I’d be getting her quilt cover this is very much a surprise to everyone. Mumma B said I must have written a very good letter to get such a response from the company…well, now you’ve seen it I’ll leave that final call with you.
(Ps – Jordans/Emma, I’m still hunting for the best reasonably priced eggs in London and a man, in that order.)
(Wait, you’re telling me this wasn’t top of your playlist?)
As we enter into the final furlough of Christmas shopping it felt only right I put fingers to keyboard and compose a seasonal post of what the UK consumer markets are trying to flog this year. And boy, has the High Street really invested a lot this year into our well-being.
Kicking off with that point, designers and retail buyers across the land have made a sterling effort to make us more aware of our health this season. It’s good to see decision makers moving away from chocolate and fast food related puns and products. That’s because this year there’s a new fad in town; alcoholism.
(You get the idea.)
Course, if gin isn’t your bag there are still a scattering of animal puns to be found in shops, however they haven’t charted so well so have found themselves relegated to the tea towel isles of TK Maxx.
And if tea towels or traditional animal puns aren’t your bag then there’s always toilet paper that features a rabid rabbit that looks like an extra from Watership Down.
(All I’m saying is that it’s a couple of Bright Eyes plays from…)
And that’s available all year round folks! (The loo roll, not Woundwart.)
Marketers struggling for new and original way to market often take a step back and return to the basic principles. Red is good, bells are better or if either aren’t possible from a branding perspective just stick a hat on it.
“Yep Jimmy, that’ll do the trick”
Even better though, you could always put a hat to something that’s already a symbol of Christmas. Because if you stuff up the colouring of a traditionally seasonal bird in the factory, chances are a comical hat (that said bird would never wear), well that will entirely baffle and charm consumers into a needless purchase.
I’ll take ten.
Now although a number of High Street stores have been making an active effort to advert public attention from certain political disruption (chiefly a UK event beginning with “Brex” and ending with “It”), unfortunately some shops just couldn’t overlook it. I found one bargain outlet stocking what I can only assume to be the retailer’s prediction of what a Post-Brexit banana will look like.
I think it’s supplier’s decision to put it in a “Jokes and Gags” box that really does it for me. Brexit will impact you too China!
Speaking of China, I don’t find this assumption that British people only wear one sock funny either.
What are we paying our taxes for if not to have Foreign Ministers dispel these ridiculous rumours?
You know what, come to think of it I think Europe and the wider world want done with us. I mean, even Denmark (Denmark!) are flooding our stores with what look like neck crackers.
This is a very different take the the traditional Nutcracker tale I remember as a kid
Ok, ok, enough political stuff. Lets get back to the high quality gift giving, such as these fish slippers.
You know you’re onto a winner when I don’t have to add any dry wit
Or an overpriced toothbrush?
Getting that unique taste twice a day? That’s the flavour of bulls**t
Course, many people struggle to buy presents who those who may have been somewhat challenging throughout the year. When it comes to particularly ‘difficult’ presentees then I’d always recommend purchasing something that seeks to improve relations between the two parties. Something to subtly tell the recipient to lighten up or shut up.
Just be prepared for backlash from the recipient and their crew.
Why do I feel like I’ve had a dream like this?
You know what, this year I think I’m going to revert back to the basics. It’ll be chocolate gift giving all the way with me. At least with festive chocolates everyone knows where they stand.
Is that Father Christmas or a slightly squidgy Christmas pudding?
I’m going to stay in, have a glass of wine and watch a festive classic on TV.
My Housemate's a Mermaid 